About One World Trust
One World Trust is a global non-profit dedicated to promoting effective, accountable, and inclusive global governance. Through collaboration, research, and education, they tackle critical issues such as AI governance, environmental governance, and global governance to create a better future for all.
The Challenge
One World Trust’s existing website didn’t reflect the scale and importance of their mission:
Accessibility Issues: The site was not accessible, limiting its usability for all audiences.
Poor Information Architecture: Key resources and project updates were difficult to locate, frustrating users and diluting their message.
Low Visibility of Impact: Their groundbreaking work on governance projects lacked prominence, making it hard for stakeholders to grasp their full value.
Outdated Design: The website didn’t inspire confidence or convey the modern, impactful nature of their work.
Our Approach
We partnered with One World Trust to create a website that could become a dynamic platform for their advocacy and education efforts. Our focus areas were:
Modern, Accessible Design
We introduced a clean, contemporary design aligned with their global mission.
Followed Web Content Accessibility Guidelines (WCAG) to ensure inclusivity, from proper color contrast to keyboard navigation support.
Streamlined Information Architecture
Redesigned the sitemap and navigation for clarity and ease of use.
Structured content into intuitive categories to showcase their mission and projects effectively.
Showcasing Key Projects
Highlighted their initiatives—AI Governance, Environmental Governance, and Global Governance—on dedicated, visually engaging pages.
Designed sections that explain their work’s real-world impact with compelling visuals and concise narratives.
Amplifying Their Message
Created space on the homepage to feature their mission statement prominently.
Built a section for regular updates, blog posts, and reports to keep stakeholders informed.
Optimized for User Engagement
Integrated clear calls-to-action (CTAs) for donations, newsletter signups, and collaboration opportunities.
Included contact forms to encourage inquiries and partnerships.
The Result
The revamped website transformed One World Trust’s online presence into a powerful tool for advocacy and collaboration:
Accessibility for All: The new design meets accessibility standards, ensuring everyone can engage with their work.
Improved User Experience: Visitors can now easily find information about their mission, governance projects, and how to get involved.
Enhanced Visibility of Impact: The website now prominently showcases their groundbreaking work on AI, environmental, and global governance, emphasizing their contributions to critical global challenges.
Increased Engagement: With modern CTAs and streamlined navigation, more users are signing up for updates, donating, and reaching out for collaboration opportunities.
